Business

The business benefits of CRM software

Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more. If your business isn’t already using CRM, here are five reasons why you should definitely give it a chance. Grows

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2017 IT essentials: disaster recovery plan

When disaster strikes, organizations need to put their business continuity plans into action and recover their IT systems as quickly as possible. Failing to do so can mean serious financial and reputational repercussions. Despite this, investments in disaster recovery are set aside each year for high-tech IT investments, and every year companies and employees continue

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New Year, New Start…or is it?

Too often businesses are looking at their organizational map with “the business” and its functions on one side, and the Information Technology (IT) services on the other. The business focuses all of its planning on one side and doesn’t even think about the other. In a day of ever-changing technology, I find it hard to imagine

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Get big leads with marketing automation

Marketing automation was once a technology reserved for mega corporations and enterprise-level businesses. Fortunately, the IT industry is making business tools cheaper and more accessible all the time. Nowadays, if you’re a small business owner, you’d have to be crazy to pass up all that marketing automation has to offer. If you haven’t already implemented

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Why BI Software is a wise pick for your company

With Business Intelligence software, companies have the ability to pull data from various sources throughout the company, from human resources to accounting and marketing reports. By combining information from across departments, owners have all the data they need to make the best decisions for their company. Let’s see how BI technology can help companies budget

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How We Generate & Retain Business Through Wine Mixers

Did you know that 69 percent of B2B marketers consider in-person events effective (Sensible Marketing)? In-person events allow you to break down barriers, make eye contact with someone & shake their hand. As Marketing Manager of Micro Doctor IT, I’ve discovered the value of face-to-face interactions after three years of holding Joint Venture Marketing events.

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